La. AG says shops can sell ‘Who Dat’ shirts as long as they don’t make NFL references

Louisiana AG: Shops can sell ‘Who Dat’ shirts

BATON ROUGE, La. — Louisiana’s attorney general says shops can sell T-shirts with the phrase “Who Dat” if they don’t make other references to the New Orleans Saints or the National Football League.

Attorney General Buddy Caldwell said Monday he had a conference call with the NFL’s general counsel to discuss cease-and-desist letters that some Louisiana T-shirt makers received from the league. The letters demanded they stop selling shirts featuring the phrase that’s part of a popular cheer by Saints fans.

Caldwell says the NFL is only objecting to shirts that are marketed or presented as a Saints or NFL product. So, a shirt in black and gold with the phrase “Who Dat” can be sold, he says, if it doesn’t make other references to the team.

The NFL said Monday it had only contacted retailers who used the phrase with other pro football trademarks.