FTC files complaint against makers of POM Wonderful juice, alleges health claims are deceptive
By APMonday, September 27, 2010
FTC files complaint against makers of POM juice
NEW YORK — Federal regulators have filed complaints against the makers of POM Wonderful Pomegranate Juice, alleging they have made false or unsubstantiated claims about the drink’s ability to treat or prevent certain diseases.
The Federal Trade Commission said Monday that POM Wonderful LLC, its parent company Roll International Corp., its creators and an executive have violated federal laws about truth in advertising.
Regulators pointed to ads claiming scientific research shows the juice or related pomegranate supplements prevent or treat heart disease, prostate cancer and erectile dysfunction.
The individuals the complaint names are POM creators Stewart and Lynda Resnick and company President Matthew Tupper.
