Hypercity launches its first store in Punjab

By ANI
Monday, March 8, 2010

AMRITSAR - Hypercity, India’s finest hypermarket chain launched its 1st store in Amritsar. The sprawling 1,00,000 sq. ft. store is situated at AlphaOne, on Main G.T. Road, Amritsar and offers a wide selection of innovative products sourced from both local and global markets, giving residents of Amritsar a chance to enjoy a truly international shopping experience.

The store will have merchandise across categories viz. Food, grocery items, home appliances, clothing, children’s toys, games and sports goods.

Speaking on the inauguration, BS Nagesh, Vice Chairman, Hypercity Retail (I) Ltd. said, “We feel truly blessed to launch Hypercity in Amritsar and offer the finest hypermarket experience in India. This is our first store in Punjab and also marks our foray into North India. Our brand promise of ‘There’s more to Discover’ is truly leveraged in our unique offering of quality products across categories, at unbelievable prices and we’re confident that Hypercity will resonate with the Amritsar customers”.

Spread across 1, 00,000 square feet of shopping area, the new HyperCITY store will provide the audience of Amritsar an international ambience where they can shop in comfort in a large, odern and exciting environment. HyperCITY in Amritsar will carry a range of over 45,000 branded products catering to needs of the entire family. Customers will have the option to choose from a wide array of products in every category ranging from Fresh Produce, Food and Grocery, Home Care Products, Electronics and Home Appliances, Home-ware, Furniture, Apparel and Accessories, Lifestyle Products, Footwear and much more. At HyperCITY, one can get a taste of a scrumptious selection of breads, gourmet meats, seafood and foods from all over the world.

At HyperCITY, customers can ‘discover’ something new and exciting every time they walk into the store. The furniture section offers a range of stylish and contemporary furniture for your home at great value. Fully fitted concept rooms offer home solutions and ideas to customers. Sports enthusiast and health fitness conscious will find an exhaustive range of sports equipment from leading brands. With its wide selection of fashion clothing, accessories and footwear, HyperCITY offers everything that the customer needs to step out in style.

HyperCITY houses well-acclaimed international brands like Waitrose and Raleigh. The store has developed a suite of exclusive brands across all categories viz; Fresh Basket in Food, Ebano and Avorio in Home-ware, Maxit in Sports, Technix in Appliances, City, RiverInc in Fashion among others. They are available exclusively at HyperCITY, which delivers increased value to customers by offering quality, uniqueness and price. (ANI)

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