Mahindra Satyam Sponsor In FIFA

NEW DELHI, INDIA (GaeaTimes.com)- Fifa World cup 2010 which happens to be one of the greatest events on earth has Mahindra Satyam as the official information technology service provider. Not only that, Mahindra Satyam is also taking care of the event management for the tournament.

Mahindra Satyam officials are of the opinion that the solutions provided by them shall be a boon to all football fans all across the world who have flocked together for the event. Mahindra Satyam shall cover a host of several different options for the Fifa World Cup 2010 which ranges from accreditation to volunteer management and transportation to infrastructure. Apart from that Mahindra Satyam shall also take care of the intranet and extranet setup at the stadiums and offer helpdesk services as well.

Besides Mahindra Satyam the other seven sponsors for the Fifa World Cup 2010 includes Castrol, Budweiser from America, MTN from South Africa, Continental and McDonald’s, and Yingli Solar from South Korea. That makes Mahindra Satyam to be the only Indian firm acting as the sponsor in the Fifa World Cup 2010. The other partners of the tournament are namely Coca-Cola, Adidas, Hyundai, Visa and Sony.

When asked about the decision to shift attention on sports aiming for potential growth of the company, Mahindra Satyam vice-president Manojeet Chowdhury said that sports in today’s world can’t do without IT. This is exactly where Mahindra Satyam wants to venture in. He calls the football world cup to be the niche area where Mahindra Satyam can earn great revenues. Manojeet Chowdhury also said that the company is planning a similar tie up with other major sports league in the Middle East but no final agreement has been settled.