Mike “The Situation” Sorrentino to team up with Miami-based company to debut clothing line

By AP
Wednesday, June 23, 2010

Jersey Shore cast member launches clothing line

MIAMI — Mike “The Situation” Sorrentino will soon be showing off more than just his abs: his new clothing line.

Sorrentino, who stars in MTV’s hit reality show “Jersey Shore,” has teamed up with Miami-based Dilligaf by Bohica Bill to launch a couture line.

The line — to be called Dilligaf Couture by the Sitch — will debut in July and will consist of T-shirts, sweat shirts and accessories. The items will feature his own artwork and the brand’s acronym Dilligaf.

The clothing will be available online and in retail stores throughout the country. Prices will range from $39 to $79 per item.

Jenni “JWOWW” Farley has also announced her own clothing line.

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